Digital Marketing in Bangladesh

Digital Marketing in Bangladesh

The concept of traditional marketing has changed with the advent of Digital Marketing. Now a day's Digital Marketing is the popular topics all over the world. Create a Website and provide information that is not limited to shares. In addition to sharing information online, it also promoted through various social media. In this case, Bangladesh is not far behind.

Digital Marketing has created a new chapter in the field of Marketing. Now you don't have to go out and do marketing. From home, we can now let the whole world know our thinking. The main reason behind this is the constant change in social media. There are new marketing strategies or opportunities online.

In the online market place in Bangladesh, it is possible that the future of digital marketing is so good. Many companies in Bangladesh have already started marketing online. But we have not enough digital marketers. So, we need a lot of digital experts.

To be a digital expert, first, we know - What is digital marketing?

Digital Marketing: Digital Marketing is the marketing of products or services using digital technologies, using on the internet, including mobile phones, display advertising, and any other digital medium.

Mainly, Digital marketing is online marketing through the use of the internet and online-based digital technologies like computers, mobile phones, and other accessories with social media platforms.

A growing number of people are now using the internet and modern people are very technology-conscious. According to the Bangladesh Telecommunication Regulatory and Commission (BTRC), about 70 million people in Bangladesh currently use the Internet. Realizing that more and more people are browsing the Internet every day, various companies have changed their marketing policies and turned their attention to digital marketing.

Brands and businesses in digital marketing have changed the way they use technology for marketing since the 1990s and 2000s. As digital platforms become more involved in marketing planning and everyday life, and people are increasingly using digital devices instead of going to stores, digital marketing campaigns are becoming more important.

Digital marketing was introduced in our country several years ago and people are adopting this form of marketing style. Digital marketing is completely different from traditional marketing. In other words, to define digital marketing, it can be said that digital marketing refers to the promotion of products or brands through one or more forms of electronic media. Not only is it a fast-growing force in the current marketing arena, but it is also expected to be the future of marketing, and it seems likely that digital media will soon completely replace the more traditional forms. The point is, digital systems of communication and marketing strategies are faster, more versatile, practical, and flowing. In addition, it is more affordable than traditional marketing and the main forms of consumer-oriented digital marketing including website development, SEO, online video content, e-mail marketing, social media marketing, PPC (pay-per-click) advertising, branded and non-branded SMS marketing. Banner and logo design, image post-production, and much more.

Sheikh Zafar Tareq, Managing Director, TechCloud LTD (Digital Marketing Company), said, “In the past, traditional marketing only conveyed the message of the business to consumers where digital marketing has built a two-way bridge between customers and companies. Since 2013, Tech Cloud LTD. Has been assisting international and local clients with the latest forms of digital marketing. Our experts are dedicated to meeting the needs of clients. "

The most notable aspect of digital marketing is that it is extremely affordable.“Digital marketing is more affordable and convenient than conventional marketing methods. Digital marketing enables businesses to reach the target audience. By spending relatively little money, you are reaping the benefits of versatility. In addition, it helps companies to present products or services to a larger number of customers and maximize revenue within the minimum cost, "said Imran Ahmed, Digital Marketing Coordinator, TechCloud LTD. Which makes it easy to track and monitor results.

In conclusion, there is no alternative to digital marketing in this passivity world. Even in our country, various companies are now providing quality services to customers and creating new frontiers in digital marketing.

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